

Imagine hitting the roads on a Factor Ostro VAM, meticulously crafted from carbon, sporting an exclusive UK colourway in gun metal and bronze. Such a bike is a head-turner.
At Vires Velo, Adam's mission is clear: to offer cyclists an unmatched experience. As the sole UK partner for Factor Bikes, Adam's shop caters to all cycling enthusiasts. Whether you're a time trial expert, a speed-seeking road cyclist, or an off-road adventurer, Vires Velo has something for you.
Customisation is key at Vires Velo. Under Adam's guidance, each bike ordered is built to your exact specifications, ensuring every detail fits your dream ride. The team collaborates closely with every customer to craft the ideal bike tailored to their unique needs and preferences.
Central to this is the Vires Velo Experience Centre, the heartland of cycling excellence. Here, riders uncover their perfect bike and fit, thanks to a high-tech bike studio featuring the innovative idmatch system. This advanced technology uses data-driven tools for precise bike fitting, maximising comfort and performance.
Adam’s dedication to quality service is proven by brilliant customer feedback. With an impressive rating of 4.91 out of 5 from 74 reviews, satisfaction is guaranteed.
Whether you're a pro searching for top-tier gear or a casual rider wanting to elevate your cycling game, Vires Velo is your go-to destination. Adam's exclusive partnership with Factor Bikes, commitment to custom builds, and state-of-the-art fitting studio ensure an exceptional cycling experience in Norwich and beyond.